Workarounds that Work. Past READY FOR MEDIA client and author Russell Bishop’s recent book explains that a “workaround” is working around something or someone to deal successfully with a problem that prevents you from achieving your aim. With a disarmed Congress, corporate America is taking aim at the NRA. Now, that’s customer service! Dick’s Sporting Goods, founded in 1948 by …
No Failure to Communicate
“What we got here is failure … to communicate.” was the iconic line from the 1967 film Cool Hand Luke, starring Paul Newman. A petty criminal sentenced to two years on a Florida prison farm, Luke was a rebel with an unbreakable will. Even in the face of repeated stints in the prison’s dreaded solitary confinement cell, “the box,” his bravado …
Fighting Back with Social Media
It is Donald J. Trump who has made Twitter so much a part of the news media landscape. Now, the students at Marjory Stoneman Douglas High in Parkland Florida are taking social media to heart. Pursuing their own political agenda with hashtags #NeverAgain and #MarchForOurLives. “They did what teenagers do so well: make adults and our tolerance for an intolerable status quo …
Talk About a Stick-y Situation
The icy relations between North and South Korea thawed a bit in the 2018 Winter Olympics in PyeongChang. Despite Kim Jong-un’s call for “independent unification” free from the interference of other countries, in particular the U.S., the Korean women’s hockey coach was 29-year-old Minnesota-native Sarah Murray. Facing a situation that she never expected, Ms. Murray was forced to merge her original …