Miele Fails to Communicate

In the Paul Newman classic, Cool Hand Luke, the Boss man explains “what we got here is failure … to communicate.” Success does not only depend on having the right intentions, but getting the message across to the audience. Recently Miele, an appliance company founded in 1899, not only failed to reach its audiences on Instagram, it actually insulted them. …

The Freedom of Speech

Negative stories filled with hatred and name-calling have become the “new normal” for media coverage. No longer do audiences feel encouraged or motivated from what we read or hear. But the media’s First Amendment right to freedom of speech is an opportunity to influence and inspire, as well. Recently, New York Times Opinion Columnist, Thomas L. Friedman wrote about Tiger …

Doing Well by Doing Good

Benjamin Franklin first penned the phrase, “Do well by doing good.” And that is exactly what Sesame Street, a non-profit, pre-school television show, is doing once again. Now in its 50th year, the show has created a character with autism, Julia. And, a family for her, too. Julia and her brother, Sam, celebrated National Siblings Day during the Autism Acceptance …

What makes America great?

Almost any citizen can run for President! The 2020 Presidential Election is no exception as host to a slew of interesting new and well-known Democrats. Presidential candidates who have previously graced the political scene and relative unknowns are employing both social and traditional media communication in branding themselves and their campaigns. Photo Courtesy of Monroe County Democratic Party Among the …