The Answer Is Not The Question

To answer or not to answer, that is the question!

In a recent interview promoting her latest release, “Me,” singer Taylor Swift chose not to answer a question she thought sexist.


 

“I really do not think men are asked that question when they turn 30. So I’m not going to answer that question now” when she was asked by a German interviewer whether she was at a “kind of turning point in your life? Would you like to be a mother someday, have children?”

And like the experienced interviewee that she is, after acknowledging the question, she bridged to her own agenda. “Trying and failing and trying and failing again in your 20’s is good to learn from because it teaches you to take risks.”

Democrat Presidential Candidate Joe Biden followed Ms Swift’s example of setting her own interview agenda. Biden enhanced his media savvy by choosing not to answer when Donald Trump questioned the former Vice President’s mental fitness. Instead of denying the loaded and negative words in Mr. Trump’s accusation, Mr. Biden simply refused to “stoop that low.”

Both Ms. Swift and Mr. Biden made their media coaches proud. Proving that one of the most effective way of meeting the media and facing audiences in person is to acknowledge the inappropriateness of a question and bridge to their own ready agendas.