Sportsmanship means being gracious both in victory and in defeat. “I’ve worked really, really hard for this moment … this year has been a dream come true,” commented 19-year-old new Canadian tennis star, Bianca Andreescu after winning her first grand slam title in the final match of the U.S. Open in New York, 6-3, 7-5. She complimented her opponent, Serena …
Publicity Pitfalls
In today’s media climate, celebrity endorsements can be a slippery slope. Sloppy social media posts are one thing, but how do brands react when the public figures they sponsor receive bad publicity? Olympic Gold Medalist Ryan Lochte made international waves surrounding the scandal of the 2016 Rio Olympics, in which he accused Brazilian police of robbing him and two fellow swimmers at …