By Anne Ready https://www.readyformedia.com/about-us/anne-ready\ Published April 24, 2020 Updated April 25, 2020 7:00 a.m. PT LOS ANGELES – Personal care is one of the non-essential essentials in our new normal of sheltering at home. But a few companies were way ahead of the curve when it comes to at-home, do-it-yourself salon and barbershop quality. Courtesy of Health Awareness Community …
Social D i s t a n c i n g
By Anne Ready https://www.readyformedia.com/about-us/anne-ready\ Published April 3, 2020 Updated April 25, 2020 8 a.m. PT LOS ANGELES – To paraphrase Julie Andrews, ” A Spoonful of humor helps the medicine go down. In a most delightful way.” The world’s most iconic brands are redesigning their social media images with humor to reinforce the World Health Organization’s pleas. “Stay at …
Drink Responsibly
Tito’s Handmade Vodka, the 5th generation company from Austin, Texas, took responsibility in quickly cautioning their online followers that their alcohol does not have the required 60% to be used as a hand sanitizer. This was first suggested in a customer’s tweet: I made some hand sanitizer out of your vodka. The hand sanitizer doesn’t taste bad either. Cheers to …
A Burger King Media Mistake Not to Make
What is Burger King thinking? Fernando Machado, global chief marketing officer for Burger King’s parent company, Restaurant Brands International, told USA TODAY that officials wanted to do something that would stand out. Growing mold on your showcase product does indeed stand out by corrupting the brand! A time-lapse commercial filmed for Twitter shows mold slowly taking over a Whopper that …
The Right to Vote and to be Voted For
Less than a hundred years ago … a married women couldn’t own property, had no legal claim to any money she might earn and no woman in America had the right to vote! According to History.com: “Women were expected to focus on housework and motherhood (presumably in that order) not politics.” Not until the summer of 1920, was the 19th amendment …
The Press as a Sounding Board
Under pressure from an abusive tweet firestorm by Donald Trump: “a horrible and very unfair situation … cannot allow this miscarriage of justice!” The president objected to a stiff sentence for his one-time political consultant Roger Stone recommended by the four prosecutors in the case, all of whom have subsequently quit. The Attorney General went to the press. …
And the Oscar goes to …
the first foreign film to win an Oscar for Best Picture, Parasite! Also, Best Director, Best Original Screenplay and Best International Film Feature. On Sunday, the filmmaker, Bong Joon-Ho tied movie mogul Walt Disney’s record for the most Oscars in one night: four. …
Nostalgia Scored in Super Bowl 2020
Nostalgia for the Old West scored for Frito Lay at the Super Bowl 2020. Lil Nas X met his match in a fast draw dance-off with actor Sam Elliott to the theme from The Good, The Bad and The Ugly. And they handed it off to Billy Ray Cyrus in a cameo. According to Marketing Dive, “this is the …
To debate or not to debate
Legend has it that John F. Kennedy beat Richard M. Nixon in the first televised debate and eventually the presidency because Mr. Kennedy looked robust and healthy and wore a dark suit vs. Mr. Nixon’s ill-fitting gray one. And Mr. Nixon’s 5 o’clock shadow and pallor prompted Democrats to ask, “Would you buy a used car from this man?” suggesting …
This Time Together
Inspired by the women they watched on television was a theme at the 2020 Golden Globe Awards. Saturday Night Live comedian Kate McKinnon gave an emotional introduction of Ellen DeGeneres who was to accept this year’s Carol Burnett Award for Achievement in Television. Photo courtesy of LesbianNews.com “In 1997, when Ellen’s sitcom was at the height of its popularity, …