Just one inning into the game. You can feel the tension as every sports bar in America has tuned in to the highly anticipated 2017 World Series, Game 1. The Los Angeles Dodgers and the Houston Astros begin to battle it out. An ad flashes across your screen: T-Mobile #HR4HR, Home Runs for Hurricane Recovery. Say what? Wasn’t Houston where …
It’s Not What You Say…
Communications coaching is a two-way street, White House Chief of Staff John Kelly should be advised. What you say and How you say it. Seems Mr. Kelly coached President Trump on what to say to the grieving widow of a fallen soldier. A 4-Star general and a father who’d lost his soldier son in Afghanistan expressed in somber words and …
How to Avoid #Hashtag Hazards
The hashtag, when used correctly, can reach a broader group of people than those who follow you on Twitter or connect with you on LinkedIn. It facilitates branding and allows companies to create catchy slogans motivating audiences to remember and to respond. However, the hashtag is more complicated than just throwing a few words together. Here are a few basic …